| Jan 31, 2014
Lowen Color Graphics unveiled a new website February 4, 2014. Lowen’s new website, www.lowencg.com, caters to time-strapped customers, prospects, and vendors with its prominent placement of the most desired features and information, including pricing request, account sign-in, submit art, and contact information. To help visitors reach their destination quickly, the site’s content is organized to create a logical navigation, and inserted calls to action that point visitors in the direction of what they need.
“While ensuring that visitors have an efficient, productive experience, the website communicates Lowen Color Graphics’ reputation and conveys our position as a thriving, innovative business,” said Darren Keller, Vice President Sales and Marketing.
The dynamic website features a modern, colorful design and is divided into three sections: fleet & vehicle graphics, commercial graphics, and OEM graphics. Using techniques of responsive web design, Lowen Color Graphics’ new site adapts to any device, presenting an intuitive, user-friendly experience regardless of screen size. The site was designed using SEO best practices. This detailed process delivers a high page ranking and presence on search engines; a critical need in today’s information overload.
The revamped site reflects Lowen Corporation’s updated brand identity, which began rolling out last year throughout six operating divisions. A logo for each division is featured in the website footer.
Lowen Color Graphics provides premium graphics to the nation’s leading brands. The company’s comprehensive expertise coupled with an industry-leading manufacturing facility deliver superior brand solutions. Lowen Color Graphics is dedicated to continuing the same high standards of quality product and customer satisfaction today as it has since 1950. For more information visit www.lowencg.com.